Lisa A. Chesser
Copywriter, Editor & Educator
Companies count on me to enrich their brands with expert storytelling and marketing strategies that work. That includes SEO minus boring, robotic repetition.
Let’s make contact.
Email me to set up a call so we can talk about how I can help you.
Mad Advertising Agency
Sr. Marketing Copywriter, March 2022-Present
Write and edit strategic copy for various clients across different media platforms such as websites, product labels, brand descriptions, and email marketing campaigns. Work with clients, project managers, art directors, designers, and developers in Dania Beach and Brazil.
Creative Propulsion Labs
Sr. Marketing Copywriter, June 2021-March 2022
Worked closely with a team of dedicated project managers, designers, and developers. Coordinated and organized various digital marketing projects with the team. Wrote marketing copy for websites, product labels, brand descriptions, company documents, and email marketing campaigns across various content areas.
Writer, Content Creator, Editor, Content Manager, 2001-Present
Build engaging stories with brands that consumers value and appreciate creates connections and loyalty. Collaborate on scripts with filmmakers and content creation for websites. Work on websites for various individuals and organizations that engage and target a specific audience. Past collaborations include trial consultants, filmmakers, salons, local and national magazines (including Ocean Drive Magazine and Miami Magazine), PGA golf, and Loreal products.
Language Arts Teacher, Grade Level Chair at Archimedean Middle Conservatory, 2006 – 2019
Taught students reading and writing skills within the standard and common core curriculum while adding interest by utilizing popular literature, news articles, and technology. Enhanced student learning by publishing digital magazines showcasing students’ articles and artwork. Ensured cross-curricular educational standards were implemented throughout multiple subject areas. Won the Excellence in Teaching Award for helping students achieve 50 percent learning gains for three consecutive years.
Web Content Writer at Open Colleges, 2013 – 2014
Generated ideas (all of which were used for articles) and pitched them to the editors. Wrote web content highlighting the educational experience.
Publications Specialist at Florida International University, 1999-2001
Coordinated, organized, generated, edited, and designed documents, brochures, posters, flyers and other publications within the department. Worked on tight deadlines. Constantly communicated with the majority of staff in the entire department on all projects in publications.